FREE Wix Privacy DIY Kit
- Jan 21
- 5 min read
Updated: 3 days ago
Tutorial and Checklist for Website Owners - California Privacy Law
If your website can be viewed in California you may be at risk of privacy-related lawsuits, even if your business isn’t based there. This DIY Kit helps you identify what your site is doing behind the scenes, evaluate your tracking and consent behavior, and take smart steps to reduce legal exposure. LEARN MORE ABOUT THE NEW LAW HERE:
This guide is built for Wix users whether you're using Wix Studio, Editor X, or the classic editor. Send us an email if you would like the tutorial for another platform.
Step 1: Use BuiltWith to Audit What’s Running
Before making changes, start by understanding what tools your site is using.
BuiltWith is a free online scanner that reveals all technologies currently active on your site like analytics tools, tracking pixels, video embeds, and third-party app integrations.
How to use it:
Visit www.builtwith.com
Enter your website URL and click “Lookup”
Review what shows up under:
Analytics and Tracking
Widgets and Embeds
Marketing and Advertising
Hosting and App Integrations
Why this matters:
BuiltWith identifies tools that may be tracking users before they’ve given consent—such as Google Analytics, Facebook Pixel, YouTube, Calendly, reCAPTCHA, or Hotjar. If these load automatically, you’ll need to account for them in both behavior and disclosures.
Step 2: Add a Script-Blocking Consent Tool
If any non-essential scripts or tracking tools are running before a user clicks “Accept,” your site may be out of step with privacy law expectations. Installing a consent management tool can help block those scripts until proper consent is given.
Here are two recommended tools for Wix users:
Usercentrics (via Wix App Market)
Automatically detects cookies and scripts
Blocks analytics, embeds, and pixels until a user opts in
Allows you to group cookies by category (necessary, analytics, marketing)
Logs consent activity for documentation
CookieYes (via integration or manual setup)
Provides a customizable cookie banner
Delays non-essential scripts until consent
Categorizes tools and helps generate cookie declarations
Good choice for simpler sites using analytics and embeds
How to install and configure:
Go to your Wix Dashboard
Open the App Market
Search for “Usercentrics” or “CookieYes”
Add the app and follow the setup instructions:
Define cookie categories
Choose which scripts should be blocked by default
Customize the consent banner language
Link to your Privacy Policy and Cookie Disclosure
Once installed, test your site in incognito mode to confirm scripts are no longer firing before user action.
Note: Script blocking tools reduce risk, but they do not guarantee legal immunity. They are part of a broader compliance strategy that also includes accurate disclosures and good faith behavior.
Step 3: Check Your Cookie Banner Behavior
Now that you’ve installed a consent tool, verify that it’s functioning correctly.
In an incognito or private browser window:
Visit your site without clicking “Accept”
Does the banner appear immediately?
Can the visitor reject cookies or customize settings?
Do analytics or embeds wait until after consent?
The goal is to ensure that no non-essential tracking happens until the visitor gives informed consent.
Step 4: Identify Scripts That Still Load Automatically
Even with a consent tool, some scripts might load by default especially if added through apps, custom embeds, or Wix Forms. Review key areas of your site:
Pages with contact forms, logins, or reCAPTCHA
Pages with embedded YouTube/Vimeo videos
Calendar or scheduling tools (like Calendly)
Live chat tools or pop-ups
Social media widgets
If any of these are still loading before consent, you'll need to manually block or reconfigure them or consult your consent tool's documentation for advanced settings. Documenting what is here in your Legal Pages is very important.
Step 5: Create or Update Legal Pages
Your legal pages must match your actual site behavior. Templates won’t cut it.
You need three core pages:
Privacy Policy
Cookie Disclosure
Terms of Use
Privacy Policy
Disclose:
What data you collect
Which tools you use
Why data is collected
Whether it’s shared with third parties
How users can opt out or request deletion
Cookie Disclosure
List:
Each cookie/tool used
Its purpose
Duration
Whether it's first- or third-party
Terms of Use
Define:
Acceptable use of the site
Legal disclaimers
Third-party service interactions
How users consent to terms
Best practice: Update these pages regularly and include the “last updated” date and a contact method.
Step 6: Link All Legal Pages in Your Footer
Make sure your:
Privacy Policy
Cookie Disclosure
Terms of Use
are clearly visible in the footer of every page on your site.
Hidden or hard-to-find pages can weaken your defensibility.
Step 7: Test Your Site Like a First-Time Visitor
Once everything’s set up:
Open your site in an incognito browser
Observe what loads before any interaction
Click “Reject” (if available) and confirm no tracking occurs
Use tools like Ghostery or Privacy Badger to spot trackers
This real-world test shows you whether your consent tool and disclosures are actually working together as intended.
What This DIY Kit Helps You Do
Identify hidden or automatic tracking tools
Delay scripts until after user consent
Align visible behavior with legal disclosures
Reduce your exposure to privacy lawsuits
What This DIY Kit Doesn’t Do
It doesn’t guarantee compliance with every law or jurisdiction
It doesn’t block scripts unless your consent tool is configured correctly
It doesn’t replace legal advice
It doesn’t fix policy language that’s outdated or inaccurate
This DIY Kit is designed to help you move toward transparency, consent, and behavioral alignment three pillars of privacy protection.
Need Professional Help With Legal Pages?
We offer a custom Legal Pages Package that includes:
Privacy Policy
Cookie Disclosure
Terms of Use
Footer installation and linking
Language tailored to your actual tools and behaviors
Text you can share with your attorney for legal review
This is ideal for site owners who want to take privacy seriously and avoid risky templates.
Want the PDF Version of This Kit or for another platform like Wordpress?
Email contact@illustrateddomain.com or book a call to request the Privacy DIY Kit PDF.
Stay protected. Stay informed. Stay online.
Sarah A. Sherman
Founder · Strategic Partner
illustrated domain
m: +1 (408) 335 7378
contact@illustrateddomain.com About the Author
Sarah A. Sherman is the founder of Illustrated Domain, a strategy-led digital agency recognized for helping brands thrive in a rapidly shifting search landscape. With 30+ years of experience spanning finance, film, and global nonprofit leadership, her work blends creative clarity with systems thinking. she now advises high-impact businesses navigate the intersection of AI search, SEO, and digital trust, building not just traffic, but reputational equity that endures.
Have questions or want to connect directly?
Book a call or email contact@illustrateddomain.com




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