A 16,506% increase is not a typo.

This is what happens when technical SEO is done properly.

This is one year of change from a single source: Google search.

No ads. No viral moment. No shortcuts. Just technical SEO done carefully, methodically, and with an understanding of how search systems actually read a site.

It’s an actual documented outcome of what happened when technical SEO barriers are removed and a site is finally readable by search systems.

That’s a 16,506% increase in search visibility alone.

Most conversations about SEO focus on content—keywords, blogs, posting schedules. What’s often ignored is the infrastructure underneath a site: crawl paths, indexing logic, page intent, internal links, and accumulated technical debt. The parts users never see, but search engines rely on completely.

That’s where this change came from.

Nothing new was added. Nothing was gamed. What was broken was removed.

Once those barriers were gone, the site could finally be understood. And once it was understood, it could be surfaced.

This is what technical SEO actually does. It doesn’t create demand, it removes friction between your business and the people already looking for it.

So pause on the number for a moment.

If your Google search visibility increased by 16,506%,

what would that change for you?*

*Note: this is not a promise or a prediction because every business is different.

Want to talk about your business?

Book a call or email contact@illustrateddomain.com

About the Author Sarah A. Sherman is the founder of Illustrated Domain, a strategy-led digital agency recognized for helping brands thrive in a rapidly shifting search landscape. With 30+ years of experience spanning finance, film, and global nonprofit leadership, her work blends creative clarity with systems thinking. she now advises high-impact businesses navigate the intersection of AI search, SEO, and digital trust—building not just traffic, but reputational equity that endures.